Since its early inception in 1997, multiple social media platforms have come and gone with different unique benefits and features. Within the last 15 years, social media has became a major player in how businesses operate and reach their target audiences.
Every social media channel has different opportunities to be explored, which makes providing regular, up-to-date content extremely important in building a strong brand image. From content creation and scheduling to competitor and analytical research, Accularis can help you become closer to your end users than ever before.
Social media allows for a lot of data to be collected on your target audience as well. Different metric such as age, location, gender, and much more can all be tracked and monitored to allow your organization to better visualize your current audience.
A strong social media presence will help unify your brand and increase awareness. Brand awareness is important for gaining new business through referrals. Our social media team will strategize written and visual content to elevate the brand.
A strong connection between you and your audience leads to being added comfort and willingness to conduct business with your organization. Our social media team will help increase engagement (likes, comments, shares, etc.) on social media posts.
A strong social media presence goes hand and hand with search engine optimization (SEO) and pay-per-click (PPC) best practices. Social media can help support these efforts by making sure your organization stays visible in front of your audience.
